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The term graphic design can refer to a number of artistic
and professional disciplines which focus on visual communication
and presentation. Various methods are used to create and
combine symbols, images and/or words to create a visual
representation of ideas and messages.
A graphic designer may
use typography, visual arts and page
layout techniques to produce
the final result. Graphic design
often refers to both the process
(designing) by which the
communication is created and the
products (designs) which
are generated.
Common uses of graphic design include magazines,
advertisements, product packaging and web design. For
example, a product package might include a logo or other artwork,
organized text and pure design elements such as shapes and color
which unify the piece.
Composition is one of the most important features
of graphic design
especially when using pre-existing materials or diverse
elements. At bell Institute of Technology, you will be able to:
i) Learn the process and art of combining text and graphics to
communicate an effective message through the design of
logos, graphics, brochures, newsletters, posters, signs and other types
of visual communication.
II) Receive extensive training in design, typography, composition, digital
paint, and illustration techniques. Training includes knowledge of
pre-press production, photo manipulation and a comprehensive
understanding of the overall business of a graphic design studio.
III) Connect with prospective employers of Graphic Design professionals
during the attachment period, during graphic design corporate visits,
when we schedule professional meets with our students.
This program will prepare you for an entry-level position as a production
artist, advertising designer, illustrator, layout artist, digital publisher or visual |
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P.O Box 6560, 00200, City Square, Nairobi. Twiga Towers, 6th Floor. Tel: 020-316979, Cell: 0721 992065. NAIROBI.
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